Gold Lasso is noticing that larger big box retailers are responding to current economic conditions by reinstating long forgotten layaway programs just in time for the holiday season. Since many consumers have reduced credit lines, it will be imperative for pure online retailers that sell larger ticket items to offer similar programs and promote them aggressively to compete effectively for their respective market segments. With the continued squeeze in the consumer credit markets, layaway will be a lasting trend and one that will need to be embraced by online retailers as well.
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