Delivering secure, real-time information has become a requirement for financial institutions from their account holders.  Therefore, financial institutions have been challenged to find an efficient solution to centralize and manage account alerts and gather data on how their account holders interact with their communications.  Gold Lasso’s eLoop helps financial institutions streamline all of their account holder communications from account balance and fraud alerts to loan offers and cross selling.

Secure Communications
Gold Lasso offers all financial clients a unique IP address, custom DNS and email authentication so there’s 100% transparency between you and your account holders.  Through its partnership with Iconix, Gold Lasso offers additional message security for its financial clients by allowing them to embed a unique logo or icon in their messages to verify their authenticity and prevent spoofing.

Complete 1-to-1 Communications
Communications from financial institutions can come from many departments and in some cases from multiple individuals.  With eLoop you can send personalized email with specific send and reply profiles so there is no confusion as to where the email originated from.  In addition, all replies can be routed back to the appropriate department or individual so no account holder inquiry falls through the cracks.

Transactional Communications
These days a basic text message that lacks proper formatting and detail is not enough for demanding account holders.  They need eye-pleasing and easy to understand information concerning their account.   Converting to a centralized transactional email system allows for complete control over design in addition to gaining access to a statistical analysis of your transactional communications.  If a transactional email design needs to be changed or updated, it can be done easily bypassing the IT department.