Blog entries tagged in politics
Posted by Elie Ashery
Elie Ashery
Elie is a true entrepreneur who has dedicated his career to the Internet and new
User is currently offline
on February 26, 2008
in Industry Commentary
Ken Magill of Direct Magazine does it again by exposing the dirty side of email. However this time a little bit of politics was added creating a cesspool of irony. His recent report "Prankster Pollutes Obama's E-mail List" exactly makes my point from last night's blog post. Even though politicians are exempt from the CAN SPAM Act they aren't immune to best practices. As Hillary Clinton would have put it, "shame on you Barack Obama!"...
Posted by Elie Ashery
Elie Ashery
Elie is a true entrepreneur who has dedicated his career to the Internet and new
User is currently offline
on January 01, 2008
in Trends & Takeaways
1. The Death of the ISP White List
For those lucky email marketers who previously relied on ISP white lists for superior deliverability will get a shocking wake up call this year. As ISPs rely more on reputation-based systems for discerning good senders from bad ones white lists are rapidly becoming obsolete as the mistake of false positives are less of an issue. This new technology and methodology of reputation-based systems levels the deliverability playing field for all email marketers eliminating the backdoor approach to deliverability. This also means that email marketers must continue to rely on best practices and monitor their reputation as a slip up can cost them dearly.
2. Email Rendering on Mobile Devices
As the mobile phone continues to become the main communications device, email rendering on mobile devices will become a serious issue in 2008. Since many mobile devices only display text emails, email marketers will...
Posted by Elie Ashery
Elie Ashery
Elie is a true entrepreneur who has dedicated his career to the Internet and new
User is currently offline
on November 07, 2006
in Compliance
The Federal Trade Commission in a 5 to 0 vote decided to smack Yes Mail with a $50K fine for violating the CAN SPAM Act all due to a technical oversight. I really feel bad for Yes Mail because no software company is without technical glitches. Unfortunately, in this industry, technical mishaps comes with confrontation from the federal government. The next step for the FTC is to chase after clients of email service providers. Just make sure your email service provider dots their i's and crosses their t's because you'll be the next one to enter the ring.
Read more here:
http://www.dmnews.com/cms/dm-news/legal-privacy/38892.html...