The From Line

Rants, raves and ramblings about multi-channel marketing.

Elie Ashery

Elie Ashery

Elie is a true entrepreneur who has dedicated his career to the Internet and new media. He is responsible for the vision and strategy execution for Gold Lasso and drives the innovation behind the Company’s products and services. Elie’s career as an Internet entrepreneur has been chronicled in numerous media outlets including Entrepreneur Magazine, The Wall Street Journal, Inc. Magazine and most recently in The Washington Post. Elie has written numerous articles for trade journals and blogs covering a wide range of Internet marketing topics from strategy to ethics and speaks regularly at various trade events. In 2007 he was asked to provide research and write the forward for the book The Complete Guide To E-mail Marketing by Bruce Brown. Elie donates his time to both religious and secular charities as well as provides entrepreneurial mentorship. Elie holds a bachelor degree in finance from the University of Maryland’s Robert H. Smith School of Business and is currently enrolled in their Executive MBA program.

Blog entries tagged in rants

The New York Times Sticks It to Email Marketers and Does the General Public A Disservice

Posted by Elie Ashery
Elie Ashery
Elie is a true entrepreneur who has dedicated his career to the Internet and new
User is currently offline
on January 24, 2007
in Industry Commentary
On my way home from a restful Caribbean vacation I picked up a copy of the New York Times during a stopover at Charlotte Douglas International.  On the front page in the Inside feature section read a headline "Do Not Call, Write or..."  Since I'm an email marketer, naturally my curiosity piqued and I read the article.  Needless to say I have never read such an ill researched piece of crap from the mainstream media then what I read in the New York Times that day.  The premise of the article was to give advice to consumers about how to remove their names from marketing lists.... snail mail, email, etc.  In the article Damon Darlin suggests to readers that "Whatever you do, do not respond to an unsolicited e-mail message when it gives you the option to opt out of receiving more e-mail. That is a trick used by spammers to...
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Latest Comments

Guest
GT loves ellipsis dive! said,
  Elie, I'd agree with you regarding the fact that many people make mistake by simply buying leads lis  
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Kristin Logan said,
  70%! Not too shabby :-)  
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