The From Line

Sending, Managing & Monetizing Email
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Yes Mail Gets $50K FTC Smack Down!

The Federal Trade Commission in a 5 to 0 vote decided to smack Yes Mail with a $50K fine for violating the CAN SPAM Act all due to a technical oversight.  I really feel bad for Yes Mail because no software company is without technical glitches.  Unfortunately, in this industry, technical mishaps comes with confrontation from the federal government.  The next step for the FTC is to chase after clients of email service providers.  Just make sure your email service provider dots their i's and crosses their t's because you'll be the next one to enter the ring.

Read more here:
http://www.dmnews.com/cms/dm-news/legal-privacy/38892.html

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